How To Get Testimonials That Are Useful

[Internet Marketing Coaching Forum]

Internet Marketing Coaching Forum > Internet Marketing Forum > Copywriting (Moderator: Bhavin) > How To Get Testimonials That Are Useful

[Sarah Tan]

If you had asked for testimonials before, many of them may just leave messages like 'Great Job' or one-liners, especially if you are on Warrior Forum.

If you want to use testimonials that are good enough to be used in your salesletter, you may want to consider the following tips.

1. Ask them a few questions to help them craft their response.

- What do you already know/ currently have?
- What did you learn from my product, or what did you get out of my product?
- How are you going to use the knowledge? Or the product?

You can ask them as a followup, instead of soliciting testimonials right away. If they give you a comprehensive reply, then ask them whether you can use it as a testimonial.

2. Get their names and pictures. If it's just a nickname, it may work on WF, but not on your minisite sales letter. People are suspicious.

3. Get video testimonials if you can.

[Dexter]

Some great tips sarah. In addition to this, you can always state that you are willing to sell the product/service at lower price if testimonial is received. Plus, take all the email contacts of the buyers and then say after a month or so, get feedbacks from your customers in form of testimonials as they would have had understood the system better and can provide appropriate feedback.,

[Sarah Tan]

It becomes a bribe wouldn't it, Dexter?

But yes, get feedback after some time.

If you take too long, they may have forgotten about your product.

[Dexter]

Hmm.. Even asking for money instead of your service can be labelled as bribe in some cases especially when one sells illegal piece of info. The thing which I am telling is asking for a sort of acknowledgement.

[AllenSantiago]

Yes sarah i heard and now seen that customer testimonial play a very important role in your online business success but this all depends on your consistency and transparency. I mean your services, your support etc... Any way i like your Video testimonial idea.